• GO TO COURT – make an application to the civil courts to stop the unauthorized use of the design or trademark and recover damages to compensate for any losses to your business.
• CLAIM - through your lawyers, send a letter to the alleged infringer demanding appropriate remedies (for example, an agreement to stop the infringing behaviour or to pay damages).
• COLLECT EVIDENCE – Find out what the alleged infringer has been doing and try to establish how it has affected your business. For example, are customers confused about the source of the product; have you lost (or do you expect to lose) business as a result of the infringement? Make sure you can prove your case.
• COMPLAIN - send a letter to the people who are copying your product, drawing attention to your rights so that the infringer cannot subsequently argue ignorance.